ALLIED Feather + Down Launches its First Down Capsule Collection
Elena Rahman — April 5, 2022 — Fashion
References: alliedfeather
ALLIED Feather + Down launches its first collection of down jackets. Initially, the jackets were exclusively released to the Japanese market. The four-piece collection is now available in the United States and highlights leaders in global textile and apparel development.
The jackets in the range blur the lines between outdoor performance and fashion-forward aesthetics. ALLIED Feather + Down plans to add more items to the collection going forward but will now only feature four. The first is the Flameproof Down COat, built to withstand the harsh environments of mountaintops. Filled with down, the jacket boasts interior shoulder straps to allow wearers to take it off when it gets warm. Other items in the collection include the UL Bulky Down Jacket, the REversibnle Down Cardigan, and the Weatherproof Coat.
Image Credit: ALLIED Feather + Down
The jackets in the range blur the lines between outdoor performance and fashion-forward aesthetics. ALLIED Feather + Down plans to add more items to the collection going forward but will now only feature four. The first is the Flameproof Down COat, built to withstand the harsh environments of mountaintops. Filled with down, the jacket boasts interior shoulder straps to allow wearers to take it off when it gets warm. Other items in the collection include the UL Bulky Down Jacket, the REversibnle Down Cardigan, and the Weatherproof Coat.
Image Credit: ALLIED Feather + Down
Trend Themes
1. Fashion-performance Hybrid - Opportunity for companies to create clothing that combines both fashion-forward aesthetics and outdoor performance for versatile use.
2. Lightweight Insulation - Opportunity for companies to create innovative, lightweight down insulation solutions for consumers who seek warmth without the bulk.
3. Modular Apparel - Opportunity for companies to create modular apparel, featuring removable or convertible components, to enhance versatility and reduce waste.
Industry Implications
1. Outdoor Apparel - Opportunity for outdoor apparel companies to develop innovative, high-performance down garments that incorporate fashion-forward design elements.
2. Textile Manufacturing - Opportunity for textile manufacturers to develop new, lightweight insulation solutions to replace traditional heavy down garments.
3. Sustainable Fashion - Opportunity for sustainable fashion companies to develop modular, multi-use garments that minimize waste and encourage longer usage.
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