The Allen Young Collection Will Outlast Any Other Brand on the Market
Michael Hemsworth — October 8, 2015 — Fashion
References: kickstarter & thegadgetflow
The guys out there know how much of a hassle dress shirts can be to care for, but those struggles are over thanks to the Allen Young Collection, which features innovative components to help you look fresh. The Allen Young Collection has removable collars and cuffs, which can be taken off easily for cleaning without having to worry about how they'll fair in the washing machine. This feature allows you to cut down on ironing time as well as interchange the various cuffs and collars available from the brand to create a dress shirt that's truly one of a kind.
Currently funding on Kickstarter, the Allen Young Collection will help you look fresh for significantly longer than other brands, as the innovative features will decrease the constant strain placed on the garment that comes with cleaning.
Currently funding on Kickstarter, the Allen Young Collection will help you look fresh for significantly longer than other brands, as the innovative features will decrease the constant strain placed on the garment that comes with cleaning.
Trend Themes
1. Removable Collar Shirts - Customizable and easy-to-clean dress shirts with removable collars and cuffs disrupt the traditional dress shirt market.
2. Interchangeable Shirt Components - Offering various cuffs and collars that can be interchanged for a unique look disposes of the need for multiple shirts, disrupting the fashion market sustainability.
3. Time-saving Cleaning Features - Reducing ironing time with dress shirts that need no ironing and can withstand machine-washing disrupts the clothing care industry.
Industry Implications
1. Fashion and Apparel - The Allen Young Collection's customizable dress shirts and interchangeable components disrupt traditional dress shirts and could shape the future of sustainable fashion.
2. Clothing Care - The innovative cleaning features of the Allen Young Collection could disrupt the clothing care industry and reduce the need for dry cleaning services.
3. E-commerce - Direct-to-consumer sales of customizable dress shirts could disrupt traditional brick-and-mortar retail and change the online clothing shopping experience.
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