Ideas
Explore the world's #1 largest database of ideas and innovations, with 477,692 inspiring examples.
Trend Reports
Discover why 1,285 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,285 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 107,665 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 477,692 cutting edge ideas.

Cricket-Infused Dog Treats

Clean the Sky - Positive Eco Trends & Breakthroughs

Chippin Makes All-Natural Dog Treats Enhanced with Cricket Protein

— October 23, 2019 — Lifestyle
Chippin makes all-natural dog treats that feature sustainable and nutritious cricket protein. The brand's products are free from wheat, corn and soy, as well as artificial flavors and preservatives, yet they are packed with omegas, vitamins and protein from insects. The snack bites can easily be broken up for portion control and are available in flavors like Peanut Butter, Cricket & Pumpkin, Hickory Cricket and Apple, Cricket & Flaxseed, all of which are made with a base of oats and other nourishing ingredients.

At the same time many health-conscious people are looking to enrich their own diets with alternative protein sources, pet owners are also seeking out meals and treats for pets that are packed with natural ingredients and sustainable protein.
Trend Themes
1. Insect Protein for Pets - The use of insect protein in pet food has potential for growth in the market and offers a more sustainable protein source for dogs and cats.
2. All-natural Pet Treats - Providing all-natural and preservative-free pet treats can appeal to pet owners who are looking for healthy and nutritious options for their furry friends.
3. Alternative Protein Sources - Offering alternative protein sources in pet food can also appeal to pet owners who are looking to try new protein sources and are concerned about the environmental impact of traditional meat production.
Industry Implications
1. Pet Food Industry - Incorporating sustainable and nutritious insect protein into pet food products offers an opportunity for companies to appeal to health-conscious pet owners and differentiate from competitors.
2. Natural Food Industry - Collaboration with natural pet food companies could open up new marketing opportunities for insect-based protein sources in pet food as demand for natural ingredients continues to grow.
3. Sustainable Protein Industry - As sustainable protein production grows, incorporating insect protein in pet food products could offer a way for the industry to diversify and expand into new markets.
2.6
Score
Popularity
Activity
Freshness