Fitted Caps Approved by Cheshire Cat
Michael Hines — January 16, 2010 — Business
References: neweracap & streetlevel
If you are an Alice in Wonderland super fan, I suggest you get a stockpile of Alice in Wonderland Hats. These fitted caps from New Era are an awesome idea and are sure to take movie theaters by storm when the Tim Burton film drops March 5th.
The hats are stylishly decorated with some of the film's bizarre cast of characters. New Era fitted hats are always awesome (save the Sesame Street ones) and these look to be no exception. The Alice in Wonderland hats are sure to be a fan favorite. The Cheshire Cat one would be a perfect accessory for my Alice in Wonderland cosplay outfit.
The hats are stylishly decorated with some of the film's bizarre cast of characters. New Era fitted hats are always awesome (save the Sesame Street ones) and these look to be no exception. The Alice in Wonderland hats are sure to be a fan favorite. The Cheshire Cat one would be a perfect accessory for my Alice in Wonderland cosplay outfit.
Trend Themes
1. Movie-inspired Fashion Accessories - The trend of wearing fashion accessories inspired by popular movies can be seen as a disruptive innovation opportunity for fashion and film industries to collaborate and monetize fan culture.
2. Character-based Merchandise - Creating merchandise around specific characters, rather than just the movie, is a disruptive innovation opportunity for film and merchandise industries to target niche audiences and increase brand loyalty.
3. Fitted Hats as a Fashion Statement - Fitted caps as a fashion trend can be a disruptive innovation opportunity for traditional hat manufacturers to adapt to the changing consumer preferences and target a younger demographic.
Industry Implications
1. Fashion Industry - The fashion industry can leverage the trend of movie-inspired accessories to create unique merchandise and appeal to younger audiences.
2. Film Industry - The film industry can collaborate with fashion brands to monetize on fan culture and increase fan engagement.
3. Merchandise Industry - Creating character-based merchandise can be a disruptive innovation opportunity for the merchandise industry to target niche audiences and increase brand loyalty.
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