The 'Alejandro' Planters Almonds Commercial Shells a Story
Amelia Roblin — February 4, 2011 — Marketing
References: youtube & adsoftheworld
Do Spanish peanuts make you swoon? Well how about the heartthrob hero of the 'Alejandro' Planters Almonds commercial? This animated video features a mid-Western set, inhabited by the likes of civilized snack food.
When an angry beetle barges into town, a red-caped and ready torero bursts from his shell to defeat the beast. The 'Alejandro' Planters Almonds commercial promotes fiery roasted nibbles, as irresistible to your taste buds as the saucy bullfighter is to these lured butterfly ladies.
When an angry beetle barges into town, a red-caped and ready torero bursts from his shell to defeat the beast. The 'Alejandro' Planters Almonds commercial promotes fiery roasted nibbles, as irresistible to your taste buds as the saucy bullfighter is to these lured butterfly ladies.
Trend Themes
1. Animated Commercial Campaigns - Companies can create entertaining and expressive commercials that promote their product and connect with consumers through animation.
2. Storytelling-driven Advertising - Brands can attract and retain customers by focusing on crafting innovative and engaging brand stories that connect with consumers.
3. Mascot Advertising - Creating memorable mascots can effectively promote brands and products to consumers, especially if the mascots are connected to a particular narrative or story.
Industry Implications
1. Food and Snack Industry - Innovative advertising in the food and snack industry through animation and storytelling can increase engagement with consumers and help companies stand out in a crowded market.
2. Advertising and Marketing Industry - Creating entertaining and expressive commercials through animation and storytelling is an opportunity for companies in the advertising and marketing industry to differentiate themselves and provide value to clients.
3. Entertainment Industry - The entertainment industry can expand its reach by integrating engaging brand stories and commercial campaigns into its programming, helping it attract new audiences and increase revenue streams.
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