Alaska Airlines x Expedia Introduce 'Stays by Alaska Vacations'
Debra John — August 28, 2024 — Marketing
References: vacations.alaskaair & prnewswire
Alaska Airlines x Expedia have partnered to launch 'Stays by Alaska Vacations,' offering guests "access to over 900,000 hotel and vacation rental properties worldwide." This collaboration enables travelers to earn and redeem miles through Alaska Airlines' loyalty program while enjoying exclusive accommodation deals.
The 'Alaska Mileage Plan' members can earn one mile per dollar spent on all bookings through the platform. Meanwhile, 'Alaska Airlines Visa Signature' cardholders receive an additional three miles per dollar on eligible pre-paid stays, providing even greater rewards for loyal customers.
Guests can also redeem their miles for hotel rooms or vacation homes, with preferred redemption rates for Alaska Airlines Visa Signature cardholders. Courtney Lansing, Managing Director at Alaska Airlines, highlighted the platform's benefits: "Stays by Alaska Vacations combines convenience and affordability, giving our guests access to Expedia Group's vast inventory and unlocking special savings while earning status on an award-winning airline."
Image Credit: Alaska Airlines
The 'Alaska Mileage Plan' members can earn one mile per dollar spent on all bookings through the platform. Meanwhile, 'Alaska Airlines Visa Signature' cardholders receive an additional three miles per dollar on eligible pre-paid stays, providing even greater rewards for loyal customers.
Guests can also redeem their miles for hotel rooms or vacation homes, with preferred redemption rates for Alaska Airlines Visa Signature cardholders. Courtney Lansing, Managing Director at Alaska Airlines, highlighted the platform's benefits: "Stays by Alaska Vacations combines convenience and affordability, giving our guests access to Expedia Group's vast inventory and unlocking special savings while earning status on an award-winning airline."
Image Credit: Alaska Airlines
Trend Themes
1. Loyalty-driven Travel Bookings - The integration of airline loyalty programs with vacation booking platforms enhances customer retention and rewards.
2. Collaborative Travel Marketplaces - Partnerships between airlines and booking platforms create seamless travel experiences and exclusive deals, benefiting both companies and consumers.
3. Mile-based Accommodation Redemption - Allowing travelers to redeem airline miles for various types of accommodations offers flexibility and added value to loyalty programs.
Industry Implications
1. Aviation - Airlines creating partnerships with booking platforms can diversify revenue streams and improve customer loyalty through integrated services.
2. Hospitality - Hotels and vacation rental companies can leverage airline partnerships to reach a broader audience and offer exclusive membership deals.
3. Financial Services - Credit card issuers can enhance their value propositions by offering additional rewards on travel-related purchases through strategic partnerships.
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