The Air Jordan XX8 Shoe is Two Shoes in One
Jonathon Brown — February 15, 2013 — Fashion
The Air Jordan XX8 shoe is a ground breaking new silhouette from Nike that features a shoe within a boot.
Only released to certain tastemakers and bloggers to start, the Air Jordan XX8 shoe is already making waves due to a lime green foot hugging slip seated inside a shiny black zip up outer shoe. When zipped down, the lime green interior shoe shoes through and the Jordan XX8 looks more traditional. However, the shoe's look totally transforms once the outer section is zipped up.
The outer layer is called a shroud and is designed to really lock in your foot for high performance activities. The support continues with intense cushioning on the heal and across the sole.
The iconic Jordan logo is located near the outside heel of these shoes.
Only released to certain tastemakers and bloggers to start, the Air Jordan XX8 shoe is already making waves due to a lime green foot hugging slip seated inside a shiny black zip up outer shoe. When zipped down, the lime green interior shoe shoes through and the Jordan XX8 looks more traditional. However, the shoe's look totally transforms once the outer section is zipped up.
The outer layer is called a shroud and is designed to really lock in your foot for high performance activities. The support continues with intense cushioning on the heal and across the sole.
The iconic Jordan logo is located near the outside heel of these shoes.
Trend Themes
1. Shoe-boot Hybrids - The trend of combining shoes and boots offers opportunities to create innovative footwear for various performance and fashion needs.
2. Customizable Footwear - The Air Jordan XX8's zip-up shroud design allows customization for different levels of support and blending of styles.
3. Performance-optimized Sneakers - The combination of high performance features such as foot hugging slip and cushioning with sleek design opens up opportunities for creating highly functional yet stylish sneakers.
Industry Implications
1. Footwear Industry - Players in the footwear industry can capitalize on the trend of combining shoes and boots to create innovative and customizable footwear for diverse needs.
2. Athletic/sports Industry - Organizations involved in sports and athletics can leverage the performance-enhancing features of shoe-boot hybrid designs to create highly functional and stylish athletic footwear.
3. Fashion Industry - The integration of performance and fashion in shoe-boot hybrids presents opportunities for fashion designers to create new shoe styles that bridge the gap between style and functionality.
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