The Aesop London Kit is Perfect for Frequent Flier Skincare Fans
Rebecca Byers — December 31, 2015 — Fashion
References: aesop & mressentialist
Similar to Aesop's Jet Set Kit, the Aesop London kit highlights some of the best suited products in relation to the English capital. The luxurious travel set is a great way to test out a variety of Aesop products while also providing a convenient carry-on option for travelers particular about their skincare.
The Aesop London kit includes the brand's classic shampoo and conditioner, Geranium Leaf Body Cleanser, Rind Concentrate Body Balm, Parsley Seed Facial Cleanser, Parsley Seed Anti-Oxidant Facial Toner, Parsley Seed Anti-Oxidant Hydrator and mouthwash.
As an ultra-luxe skincare line, added value kits that offer consumers a chance to try out a variety of products is a great way to give them hands-on experience with the products, which are quite expensive to purchase individual.
The Aesop London kit includes the brand's classic shampoo and conditioner, Geranium Leaf Body Cleanser, Rind Concentrate Body Balm, Parsley Seed Facial Cleanser, Parsley Seed Anti-Oxidant Facial Toner, Parsley Seed Anti-Oxidant Hydrator and mouthwash.
As an ultra-luxe skincare line, added value kits that offer consumers a chance to try out a variety of products is a great way to give them hands-on experience with the products, which are quite expensive to purchase individual.
Trend Themes
1. Luxury Travel Skincare Kits - High-end skincare lines can offer added value to consumers by creating travel kits that showcase a variety of their products in convenient packaging.
2. Product Line Testers - Creating product line testers in kit form could create opportunities for customers to try out multiple products at once, potentially increasing sales and brand loyalty.
3. Personalized Skincare Kits - Using data analytics and customer feedback, skincare brands could create personalized travel kits tailored to specific customer needs and preferences.
Industry Implications
1. Luxury Skincare - Upscale skincare brands can utilize travel kits to both provide added value to customers and showcase their most popular items.
2. Travel Accessories - Offering high-end travel kits, like the Aesop London kit, could be a valuable addition to the travel accessory industry.
3. Personalized Beauty - Using data analytics and customer feedback to create personalized skincare kits could be a game-changer in the beauty industry, improving customer satisfaction and brand loyalty.
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