Adidas Originals and Star Wars Fall/Winter 2010 'R2-D2 + C-3PO'
Vittoria Natarelli — August 8, 2010 — Fashion
References: adidas & highsnobiety
The Adidas Originals and 'Star Wars' Fall/Winter 2010 'R2-D2 + C-3PO' shoes are directly inspired by their namesake characters.
The best part about the shoes? They represent both characters in one pair. The sneaker was divided in half to embody both R2-D2 and C-3PO. The Adidas Originals and Star Wars Fall/Winter 2010 'R2-D2 + C-3PO' shoes are perfect for that person who likes to show their 'Star Wars' love on their sleeve.
Implications - Popular culture is no longer just a form of entertainment for shoppers. Designs that incorporate themselves with certain names in the media appeal to consumers who want a closer connection to their favorite characters. Companies could develop more items like this to attract more customers.
The best part about the shoes? They represent both characters in one pair. The sneaker was divided in half to embody both R2-D2 and C-3PO. The Adidas Originals and Star Wars Fall/Winter 2010 'R2-D2 + C-3PO' shoes are perfect for that person who likes to show their 'Star Wars' love on their sleeve.
Implications - Popular culture is no longer just a form of entertainment for shoppers. Designs that incorporate themselves with certain names in the media appeal to consumers who want a closer connection to their favorite characters. Companies could develop more items like this to attract more customers.
Trend Themes
1. Pop-culture Fashion - Designs that appeal to consumers who want a deeper connection to media characters.
2. Nostalgia-inspired Products - Bringing back popular media from the past in modern designs.
3. Collaborative Apparel Collections - Collaborative collections between popular brands to create unique designs.
Industry Implications
1. Fashion - Incorporating popular culture in fashion designs to attract a wider audience.
2. Entertainment - Using famous characters and media to create merchandise that appeals to fans.
3. Marketing - Collaborating with popular brands or media to promote merchandise and increase brand recognition.
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