A Ma Maniére Joins Nike on a New Air Jordan 12 Sneaker
References: highsnobiety
A Ma Maniére works in collaboration with Jordan Brand on a new tonal design of the Air Jordan 12 sneaker model for the season. The duo delivers two tonal options of a white or black base foundation as the white retained the signature padded leather and the black iteration is made from premium suede materials.
The Jumpman logo along the tongue is now replaced with A Ma Maniére's 'A' emblem. Details of maroon suede and snakeskin textiles are seen along both of the shoes in the form of quilted lining to add a tonal and textural contrast to the silhouette. Rounding out the shoes are the soft quilted lining that is seen in the interiors.
Image Credit: @SOLESBYZAY_BACKUP
The Jumpman logo along the tongue is now replaced with A Ma Maniére's 'A' emblem. Details of maroon suede and snakeskin textiles are seen along both of the shoes in the form of quilted lining to add a tonal and textural contrast to the silhouette. Rounding out the shoes are the soft quilted lining that is seen in the interiors.
Image Credit: @SOLESBYZAY_BACKUP
Trend Themes
1. Collaborative Sneaker Design - There is an opportunity for more fashion brands to collaborate with sneaker companies to create unique and trendy designs.
2. Premium Material Sneakers - The use of premium materials like suede and leather in sneakers is a trend that is likely to continue as consumers demand more high-end options.
3. Textural Contrast in Sneaker Design - Incorporating textural elements like quilted lining and snakeskin into sneaker designs can add a unique and eye-catching element to the overall aesthetic.
Industry Implications
1. Footwear - The footwear industry can look to collaborate with other fashion brands to create limited edition sneaker designs that appeal to consumers looking for unique and exclusive options.
2. Fashion - Fashion brands can consider incorporating premium materials and textural elements into their sneaker designs to appeal to consumers interested in high-end fashion and luxury items.
3. Retail - Retailers can explore carrying limited edition collaborative sneaker designs that appeal to sneaker enthusiasts and fashion-forward consumers alike, potentially driving foot traffic and sales in stores.
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