Whistles Launches Line of Stationery-Inspired Accessories
References: whistles & highsnobette
Starting in June, stationery turns from functional to whimsical, thanks to Whistles.
Whistles, a London-based company, is releasing a line of stationery jewelry which will include a pencil sharpener ring and a pencil key chain.
The company is headed by former Mulberry designer Sally Turner, so label lovers can rejoice at having a piece of Turner’s work.
Implications - By adding some fun to these boring stationary items, the Whistles company cleverly gives the boring pencil and eraser new life. In the same way, it can be expected that businesses will take this idea and expand it to other mundane products, transforming them into potentially coveted jewelry items or other accessories.
Whistles, a London-based company, is releasing a line of stationery jewelry which will include a pencil sharpener ring and a pencil key chain.
The company is headed by former Mulberry designer Sally Turner, so label lovers can rejoice at having a piece of Turner’s work.
Implications - By adding some fun to these boring stationary items, the Whistles company cleverly gives the boring pencil and eraser new life. In the same way, it can be expected that businesses will take this idea and expand it to other mundane products, transforming them into potentially coveted jewelry items or other accessories.
Trend Themes
1. Stationery-inspired Accessories - The trend of creating jewelry and accessories inspired by stationery items such as pencils and erasers presents an opportunity for companies to add a whimsical twist to mundane products.
2. Label Collaboration - Collaborating with well-known designers like Sally Turner from Mulberry allows companies to tap into label lovers' desire for exclusive, designer pieces.
3. Functional Innovation - Whistles' introduction of a pencil sharpener ring and a pencil key chain showcases the potential for businesses to transform everyday functional objects into fashionable and innovative accessories.
Industry Implications
1. Fashion Accessories - The fashion accessories industry can explore the trend of stationery-inspired accessories, offering customers unique and whimsical accessories to complement their outfits.
2. Designer Labels - Designer labels can seize the opportunity to collaborate with companies like Whistles to create limited edition jewelry pieces, tapping into the demand for exclusive designs.
3. Office Supplies - Office supply companies can consider expanding their product offerings to include innovative and fashionable accessories that add a touch of fun and style to everyday work essentials.
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