Makeup Artist Tyen Creates Urban ‘Peintures de Guerre'
Marissa Liu — October 26, 2009 — Fashion
References: vogue.fr & forums.thefashionspot
In the beauty editorial, Peintures de Guerre (War Paint) in Vogue Paris, model Anja Rubik displays some extreme makeup styles. Makeup artists Tyen and Kim were given free license to create inspirational looks that were then photographed by Tyen, who is also the creative director of Dior makeup. This editorial is part of Vogue Paris’ November 2009 issue.
Fashion Director Emmanuelle Alt was in charge of outfitting Rubik. Pieces by Balmain and Surplus Doursoux accompanied accessories from Dior Jewelry for this eccentric beauty shoot in Peintures de Guerre in Vogue Paris.
Fashion Director Emmanuelle Alt was in charge of outfitting Rubik. Pieces by Balmain and Surplus Doursoux accompanied accessories from Dior Jewelry for this eccentric beauty shoot in Peintures de Guerre in Vogue Paris.
Trend Themes
1. Extreme Makeup - With the growing demand for bold and unique makeup looks, there is an opportunity for brands to develop new products and collaborate with makeup artists to create eye-catching campaigns.
2. Editorials - As mainstream media continues to incorporate beauty editorials, there is a chance for makeup artists and brands to showcase their creativity and reach a wider audience through editorial collaborations.
3. Eccentric Beauty - With the trend towards embracing imperfections, unusual color palettes, and unique textures, there is an opportunity for brands to experiment with eccentric makeup looks and empower individuals to express themselves through makeup.
Industry Implications
1. Cosmetics - The cosmetics industry can capitalize on the popularity of eccentric makeup by creating new products, packaging, and campaigns that appeal to individuals looking for unique and bold looks.
2. Fashion - The fashion industry can collaborate with makeup artists to create cohesive and unique editorial campaigns that highlight their products and clothing lines.
3. Media - Media outlets can leverage the trend towards eccentric beauty and feature more editorial content that showcases unique and eye-catching makeup looks.
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