Eric Pigors, an Ex-Disney Animator, Goes Evil With Toxic Toons
John Charles — March 20, 2011 — Art & Design
References: toxictoons & toxictoons
Eric Pigors began as an animator for Disney who worked on such films as 'The Lion King' and 'The Little Mermaid.' Then something happened, and Pigors draws Frankenstein-like creatures and ghostly curvaceous women under his Toxic Toons brand.
Eric Pigors is like the love child of Gahan Wilson, Charles Addams, Edward Gorey, 'Big Daddy' Ed Roth and Rob Zombie. His art is both shocking and loveable at the same time. It's been made into toys, tattoo flash, limited-edition prints, t-shirts, hoodies, baby clothes, stickers, greeting cards and a new line of collector's masks. It seems that the only consumer goods missing the Pigors touch is a breakfast cereal and a line of evil dog toys. If the Pigors empire keeps expanding, its just a matter of time.
Eric Pigors is like the love child of Gahan Wilson, Charles Addams, Edward Gorey, 'Big Daddy' Ed Roth and Rob Zombie. His art is both shocking and loveable at the same time. It's been made into toys, tattoo flash, limited-edition prints, t-shirts, hoodies, baby clothes, stickers, greeting cards and a new line of collector's masks. It seems that the only consumer goods missing the Pigors touch is a breakfast cereal and a line of evil dog toys. If the Pigors empire keeps expanding, its just a matter of time.
Trend Themes
1. Macabre Art - Disruptive innovation opportunity: Explore the market demand for macabre art in various forms like toys, prints, and clothing to cater to a unique consumer base.
2. Alternative Aesthetics - Disruptive innovation opportunity: Capitalize on the popularity of shocking yet lovable art styles to create niche products and experiences that appeal to a subculture seeking alternative aesthetics.
3. Artist Brand Expansion - Disruptive innovation opportunity: Develop new product lines and collaborations to expand the reach and influence of an artist brand, capitalizing on their unique style and following.
Industry Implications
1. Art and Collectibles - Disruptive innovation opportunity: Tap into the demand for unique and unconventional art and collectibles, providing consumers with a distinctive and alternative artistic experience.
2. Fashion and Apparel - Disruptive innovation opportunity: Fuse macabre art with fashion and apparel to offer edgy, unconventional clothing options that cater to a subculture seeking alternative aesthetics.
3. Merchandising and Licensing - Disruptive innovation opportunity: Collaborate with artists like Eric Pigors to expand their brand into various product categories, leveraging their distinctive style and fan base.
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