The '3CIRCLES' Radio Eliminates Unnecessary Functionality
Michael Hemsworth — December 8, 2018 — Tech
References: weekend-works & yankodesign
Many brands are engineering audio equipment with more advanced and professional functionalities than ever, but the conceptual '3CIRCLES' radio takes things in a different direction by focusing on eliminating unnecessary components.
The radio has just three dials (hence the name), which controls the AM tuning, FM tuning and volume respectively, which means it's not going to hook up to your smartphone or favorite streaming service. This brings users back to basics and allows them to only access what's being broadcast publicly to make it applicable for consumers seeking to simplify their lifestyle rather than feeling bogged down by the need for constant technology upgrades.
The conceptual '3CIRCLES' radio identifies a back-to-basics functionality that doesn't skimp when it comes to modern aesthetics.
The radio has just three dials (hence the name), which controls the AM tuning, FM tuning and volume respectively, which means it's not going to hook up to your smartphone or favorite streaming service. This brings users back to basics and allows them to only access what's being broadcast publicly to make it applicable for consumers seeking to simplify their lifestyle rather than feeling bogged down by the need for constant technology upgrades.
The conceptual '3CIRCLES' radio identifies a back-to-basics functionality that doesn't skimp when it comes to modern aesthetics.
Trend Themes
1. Simplified Audio Equipment - The '3CIRCLES' radio is an example of removing unnecessary components from audio equipment to provide a simplified experience.
2. Analog Audio Trend - The '3CIRCLES' radio is intentionally analog, disrupting the trend of more advanced and digitized audio equipment.
3. Back-to-basics Audio - The '3CIRCLES' radio caters to consumers seeking a simpler, back-to-basics audio experience.
Industry Implications
1. Audio Equipment Manufacturing - Manufacturers of audio equipment can disrupt the industry by creating simplified, analog products, like the '3CIRCLES' radio.
2. Minimalist Design - Minimalist designers can capitalize on the trend of simplified audio equipment, like the '3CIRCLES' radio, by incorporating back-to-basics functionalities into their designs.
3. Lifestyle Products - The '3CIRCLES' radio is an example of a lifestyle product that caters to those seeking a simpler, more intentional lifestyle, and can disrupt the industry by shifting away from constantly-upgraded technology.
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