Braun Products the Secrets to Apple Success
aaron high — August 16, 2008 — Tech
References: gizmodo
A very interesting look into the honest, functional, and trend changing design of Apple and where it’s design aesthetic comes from. While most people credit Apple’s Jonathon Ive with leading this revolution of design, this article points to the influences of vintage Braun products and most notably product designer Dieter Rams’ work.
From philosophy to execution these two designers are spot-on similar. Is this homage or plagiarism? My opinion is good design is recycled. I know you’ve heard it a million times but in an age where no idea is new, a tastefully executed design in the vain of a timeless design deserves it’s own recognition. At the same time we need to recognize where the inspiration comes from and not forget to give it the dues it is owed.
From philosophy to execution these two designers are spot-on similar. Is this homage or plagiarism? My opinion is good design is recycled. I know you’ve heard it a million times but in an age where no idea is new, a tastefully executed design in the vain of a timeless design deserves it’s own recognition. At the same time we need to recognize where the inspiration comes from and not forget to give it the dues it is owed.
Trend Themes
1. Retro-inspired Design - The trend of designing products with a vintage aesthetic, similar to 1960s designs, and incorporating modern functionality.
2. Acknowledging Design Influence - Acknowledging and giving credit to influential designers who inspired current design trends.
3. Good Design Is Recycled - The trend of reusing timeless design elements and executing them in a tasteful, modern way.
Industry Implications
1. Consumer Electronics - Consumer electronics companies could incorporate retro-inspiration into their product designs to create a unique aesthetic for their products while tapping into nostalgia.
2. Furniture Design - Furniture designers could incorporate vintage design elements into modern furniture designs for a unique and functional aesthetic.
3. Automotive Design - Automakers could utilize retro-inspired design elements to create unique and stylish designs for their vehicles.
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