Chennai Silks Handmade
Going Like Sixty — November 28, 2007 — Unique
References: bornrich.org
The world's most luxurious silk sari by Chennai Silks will enter the Guinness Record Book. The traditional Indian women's garment is embedded with 12 precious stones and a lovely imitation of 11 paintings by famed Indian artist,Raja Ravi Verma, making this sari a one-off. Diamonds, gold, platinum, silver, ruby, emerald, yellow sapphire, cat's eye, topaz and coral are woven by hand. Almost 5,000 hours of handwork went into making this sari.
Trend Themes
1. Luxury Fashion - Disruptive innovation opportunity: Explore new ways to incorporate precious stones and paintings into high-end fashion garments.
2. Handmade Craftsmanship - Disruptive innovation opportunity: Develop innovative techniques and technologies to streamline and enhance the process of creating handmade garments.
3. Heritage and Tradition - Disruptive innovation opportunity: Find ways to modernize traditional garments while preserving their cultural significance.
Industry Implications
1. Fashion and Apparel - Disruptive innovation opportunity: Introduce sustainable and ethical practices in luxury fashion production, focusing on materials and labor.
2. Jewelry - Disruptive innovation opportunity: Combine traditional jewelry-making techniques with new materials for unique and customizable pieces.
3. Art and Culture - Disruptive innovation opportunity: Use technology to promote and preserve traditional art forms through collaboration with fashion and luxury brands.
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