Taking the Heat, From Tanning Fails to Toast Printers
Andrew Robichaud — August 6, 2009 — Unique
A burn can be both a negative and a positive experience. These burning innovations prove that sunburns suck, but toast pictures are creative culinary artwork.
You have to be careful with heat, so check out these benevolent (some:not all) burning innovations and decide what you think you should stay away from or flock to.
Implications - Even something as commonplace as heat can be manipulated and presented in a multitude of unusual ways and by embracing this basic understanding, advertisers and companies looking for their next innovation opportunity can unlock a limitless pool of potential breakthroughs. Consumers love to see familiar concepts put to unexpected uses and any product that redefines their notion of what is possible is bound to keep their interest over a long period of time.
You have to be careful with heat, so check out these benevolent (some:not all) burning innovations and decide what you think you should stay away from or flock to.
Implications - Even something as commonplace as heat can be manipulated and presented in a multitude of unusual ways and by embracing this basic understanding, advertisers and companies looking for their next innovation opportunity can unlock a limitless pool of potential breakthroughs. Consumers love to see familiar concepts put to unexpected uses and any product that redefines their notion of what is possible is bound to keep their interest over a long period of time.
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