Nike has revealed a new colorway for the Zoom Vomero 5 sneaker model, Olive Flak. The new running sneakers are a mixture of military color palettes and the color patterns of olives as pertain to its name. The running sneakers are set to be released as a part of Nike's Spring/Summer 2023 collection.
The Zoom Vomero 5 in Olive Flak colorway comprises a Volt colorway on the Nike logo branding. The Volt colorway is also applied to the laces, tongue, and quilted lining. The mesh base of the running sneaker has leather overlays, and different green shades are covered on the upper. The thick off-white midsole has an off-white colorway with a black rubber sole. Additionally, there is a small black colored Nike logo placed on the rear. The running sneakers will be available later this year for $160.
Military-Style Running Sneakers
Nike Reveals Olive Flak Colorway of the Zoom Vomero 5
Trend Themes
1. Military-inspired Running Sneakers - There is an opportunity to create more military-inspired running sneakers with unique colorways to appeal to a wider consumer base.
2. Mixed-material Running Sneakers - Innovating on the combination of mesh and leather materials for running shoes could lead to more comfortable and durable products.
3. Color-blocking Sneaker Designs - There is an opportunity to create unique colorblocking designs on running sneakers that appeal to a fashion-forward consumer base.
Industry Implications
1. Sporting Goods - Sporting goods companies can capitalize on the trend of mixing military and streetwear aesthetics to create functional and stylish running sneakers.
2. Fashion - Fashion companies can explore the use of military color palettes in their sneaker designs to tap into the casual streetwear market.
3. Retail - Retail companies can benefit from the creation of more unique and stylish running sneakers that cater to a fashion-forward consumer base.