The new Zoom Avatars are the latest to hop onto the personalized realm of the digital space, inviting its users to create their own cartoons that represent themselves. Similar to Apple's Memojis, the Zoom version also creates virtual characters that are able to mirror facial and bodily movements in real-time while on the call.
It adds a playful element that brings a fun energy to meetings as others are met with a cartoon iteration of users. Zoom speaks about the new features and notes that the avatars are simply a fun way to "project yourself dynamically" and also have a more engaging visual for others to talk to, especially when the camera is off and it only shows a static image.
Cartoon Avatar Digital Meetings
The New Zoom Avatars Add a Playful Personalization to Meetings
Trend Themes
1. Personalized Avatars in Digital Meetings - The use of personalized avatars in digital meetings is a disruptive innovation opportunity that can create a more engaging and playful experience.
2. Real-time Facial and Bodily Mirroring - Real-time facial and bodily mirroring in virtual avatars is a trend that can revolutionize the way people communicate and interact in digital spaces.
3. Interactive Visuals for Online Communication - The trend of using interactive visuals, such as personalized avatars, in online communication has the potential to create a more immersive and enjoyable experience for users.
Industry Implications
1. Virtual Meetings and Conferencing - The use of personalized avatars in virtual meetings and conferencing is a disruptive innovation opportunity that can enhance the experience of remote communication.
2. Digital Marketing and Advertising - The trend of using interactive visuals, such as personalized avatars, in digital marketing and advertising can create a more engaging and memorable experience for consumers.
3. Virtual Reality and Augmented Reality - The trend of using real-time facial and bodily mirroring in virtual and augmented reality applications has the potential to transform the way people interact and engage with immersive environments.