Zoe Saldana for Calvin Klein Underwear is a very sexy and smart commercial. Saldana is the hottest thing around right now thanks to her role in 'Avatar' and her undeniable sexiness. The ad features the actress talking passionately to the camera with nothing to hide. She quotes Shakespeare on the topic of love and how she loves it when a guy cries.
Zoe Saldana for Calvin Klein Underwear could also work as a great tutorial on how to land the actress.
Intellectual Pillow Talk
Zoe Saldana for Calvin Klein Underwear has Brains and Beauty
Trend Themes
1. Smart Advertising - Using intelligent and cultured content in ads can attract more consumers.
2. Celebrity Product Endorsements - Utilizing famous people in marketing campaigns can raise brand awareness and boost sales.
3. Embracing Taboo Topics - Addressing unconventional or controversial topics in advertising can generate buzz and attention.
Industry Implications
1. Fashion and Apparel - Using well-known celebrities to endorse undergarment brands can drive demand and establish brand name recognition.
2. Entertainment - Partnering with popular actors to advertise products can benefit both the celebrity and the company, as well as increase brand recognition.
3. Marketing and Advertising - Incorporating unconventional storytelling methods and cultural references in ads can separate a brand from competitors and generate interest.