Well-known retailer Barneys has teamed up with Creative Recreation for the Zerilli Collection, which bridges the world of casual wear and high-fashion together.
Believer it or not, the shoes in the Zerilli Collection are actually tennis sneaker silhouettes—with a twist, of course. This line will feature three different styles, each of which are just as impressive as the next. The first two are low-tops, both of which feature studs in the back for a punk rock look. The last is a high-top minus the studded look, but still manages to stand out on its own. The highlight of all three shoes is the beautifully laid-out, perforated upper that almost gives off a paisley pattern you’d see on a bandanna.
The shoes are limited edition pieces, with only 100 made per each colorway.
Punk Regal Footwear
The Zerilli Collection Dazzles with a Studded Rebel Attitude
Trend Themes
1. Rebel Footwear - Opportunity for disruptive innovation in the footwear industry by combining casual wear with high-fashion and incorporating punk rock elements.
2. Studded Sneakers - Disruptive innovation opportunity in the fashion industry by taking traditional tennis sneaker silhouettes and adding edgy stud details.
3. Limited Edition Design - Opportunity for disruptive innovation in the retail industry by creating exclusive, limited edition collections that cater to customers seeking unique and rare products.
Industry Implications
1. Footwear - Disruptive innovation opportunity in the footwear industry by incorporating punk rock elements and unique design features.
2. Fashion - Opportunity for disruptive innovation in the fashion industry by combining casual wear with high-fashion and introducing edgy details like studs.
3. Retail - Disruptive innovation opportunity in the retail industry by creating limited edition collections that generate demand and appeal to customers seeking exclusive products.
