Yoostar is the new video service that lets you be whoever you want to be – provided they are a character in a popular movie.
The Yoostar game system, made by the Yoostar consumer media company, allows you to insert your own image into your favorite movies, so you can kick butt being Rocky Balboa or creep people out as the killer in Saw.
For the price of $169, players receive a kit which includes a tripod, web-quality video camera, and portable green screen to use in the re-enactment of their favorite movie scenes. Players can also log on to Yoostar.com to access more clips, upload their own, rate others’ clips, and compete in talent contests.
To date, Yoostar has formed licensing agreements with the movie-mogul likes of Paramount, Universal, MGM, the WB, and Sesame Workshop – effectively securing about 8,000 movie scenes and television clips which last between one and three minutes each.
Patrick Bousquet-Chavanne, President and CEO of Yoostar Entertainment Group "is truly the next big thing in social entertainment. It will create a whole new kind of entertainment experience around movies and TV that is immersive, personalized, social and amazingly fun."
Virtual Hollywood Reenactments
Yoostar is the Guitar Hero of Movie-Making
Trend Themes
1. Virtual Reenactments - Disruptive innovation opportunity: Expanding the concept of virtual reenactments to other forms of media, such as video games and live events.
2. User-generated Content - Disruptive innovation opportunity: Creating a platform that allows users to create and share their own movie scenes, expanding the concept beyond licensed clips.
3. Social Entertainment - Disruptive innovation opportunity: Integrating social features into the virtual reenactment experience, enabling users to connect and collaborate with others in real-time.
Industry Implications
1. Film and Television - Disruptive innovation opportunity: Partnering with movie studios and production companies to license popular movie scenes for virtual reenactments.
2. Video Gaming - Disruptive innovation opportunity: Incorporating virtual reenactments into video games, allowing players to interact with their favorite movie characters and scenes.
3. Technology and Gadgets - Disruptive innovation opportunity: Developing new and improved hardware and software solutions for virtual reenactments, offering a more immersive and realistic experience.