Amazon Prime Video will play a total of 21 of the New York Yankee games during the 2020 MLB season. The Yankee games will be available for viewers across four different states, including New York, Connecticut, Pennsylvania and parts of New Jersey. Viewers will also be able to view live stats, made possible through Amazon's X-Ray system.
Amazon already has a history with the MLB organization, as last year it purchased a minority stake in the Yankee Entertainment Sports Network. Amazon's global sports VP Marie Donoghue spoke about playing Yankee games on the video platform, "This deal gives Prime Video the opportunity to work with the top regional sports network in America and one of the most beloved franchises in all of sports."
Regional Baseball Streaming
Amazon Prime Will Stream 21 Live Yankee Games During the 2020 Season
Trend Themes
1. Regional Baseball Streaming - As Amazon Prime Video begins streaming 21 live Yankee games during the upcoming baseball season, there is an opportunity for other streaming platforms to invest in regional partnerships with sports franchises.
2. Live Sports Stat Tracking - As viewers of the 21 Yankee games streamed on Amazon Prime Video will have access to live stats using Amazon's X-Ray technology, there is an opportunity for other streaming platforms to integrate real-time stat tracking into their live sports streaming capabilities.
3. Online Sports Broadcasting Partnerships - As Amazon Prime Video continues to partner with sports organizations such as the MLB, there is an opportunity for other streaming platforms to invest in exclusive broadcasting partnerships with sports franchises and leagues.
Industry Implications
1. Streaming Services - As live streaming of regional sports games becomes increasingly popular, there is an opportunity for streaming services to invest in regional sports broadcasting rights and partnerships.
2. Sports Broadcasting - As sports franchises partner with streaming services such as Amazon Prime Video, there is an opportunity for existing sports broadcasting networks to invest in partnerships with streaming services and integrate new technologies into their own broadcasting capabilities.
3. Sports Leagues and Franchises - As sports franchises such as the New York Yankees partner with streaming services to reach more viewers, there is an opportunity for other sports leagues and franchises to invest in exclusive broadcasting partnerships to increase their fan base and revenue streams.