Revamped Iconic Motorcycles

The Whitcraft Services 001 Strips Down and Rebuilds an Iconic Bike

Whitcraft Services, a new custom motorcycle shop in Brooklyn, New York, has recently unveiled its latest masterpiece in the Whitcraft Services 001. Built on the iconic BMW R1150GS, this custom bike is purpose-built for adventure and features a minimal, lightweight and classic design. But unlike its base, the Whitcraft Services 001 features some modern upgrades: namely, a custom-built electrical system. The modern electronics allow the removal of many of the analog systems on the bike, replacing them all with an interface that works off a smartphone.

Other upgrades implemented onto the Whitcraft Services 001 include a Truck-lite LED headlight, a BAAK Cycles LED tail light, a new suspension with custom springs, a reduced slim profile 5-gallon fuel tank, a new suspension, a heavy saddle leather seat and a lightweight luggage rack with recycled military waxed luggage bags. Many of these upgrades were done to compensate for the lighter nature of the bike but also work beautifully to create a performance vehicle.
Trend Themes
1. Minimal Lightweight Design - The trend of designing motorcycles with minimal and lightweight features opens up opportunities for increased performance and functionality.
2. Custom-built Electrical Systems - The trend of incorporating custom-built electrical systems in motorcycles enables the integration of advanced technologies and improved user interfaces.
3. Upgraded Lighting and Suspension - The trend of upgrading lighting and suspension systems in motorcycles enhances safety, visibility, and overall performance.
Industry Implications
1. Custom Motorcycle Shops - Custom motorcycle shops can benefit from the trend of minimal lightweight design and custom-built electrical systems to attract adventure-seeking bikers.
2. Electronics and Technology - The electronics and technology industry can explore opportunities to collaborate with motorcycle manufacturers in developing advanced electrical systems and smartphone interfaces.
3. Lighting and Suspension Manufacturers - Lighting and suspension manufacturers can capitalize on the trend of upgrading lighting and suspension systems in motorcycles to provide innovative solutions that enhance performance and safety.

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