Mr Porter is offering its male consumers the convenience of picking up a 'Want Les Essentiels Wash Bag' weekend kit filled with a variety of grooming products and lifestyle necessities for a holiday trip. The kit is designed to be stylish, compact and luxurious with high-end products that are inspired by the Hampton's. Along with providing the essentials for a weekend away, the kit comes complete with a ticket on a helicopter to a selection of popular American weekend getaways.
The 'Want Les Essentiels Wash Bag' is designed to make traveling easy for consumers with all the toiletries and products needed already pre-selected and packed, along with a ticket for a luxe helicopter ride as a mode of transportation. The kit includes Aesop skincare products, a notebook, Shinola key fob and a helicopter ticket to either Hampton, Quogue or Southampton.
Grooming Weekend Kits
Mr Porter's 'Want Les Essentiels Wash Bag' Includes a Luxe Travel Ticket
Trend Themes
1. Grooming Weekend Kits - Opportunity for companies to offer curated grooming kits with luxury products and unique experiences for weekend getaways.
2. Luxury Travel Experiences - Innovative companies can create exclusive travel packages that combine high-end products and luxurious transportation options like helicopter rides.
3. Compact and Stylish Travel Accessories - Market for sleek and stylish travel bags and kits that offer convenience and luxury for frequent travelers.
Industry Implications
1. Men's Grooming - Companies can tap into the men's grooming industry by offering curated grooming kits tailored for weekend trips.
2. Luxury Travel - Luxury travel companies can enhance their offerings by including high-end grooming products and unique experiences like helicopter rides.
3. Travel Accessories - Opportunity for companies specializing in travel accessories to create compact and stylish kits that cater to the needs of frequent travelers.