Industries around the world are celebrating age in unique ways and Wang Deshun is proof positive of that. The 79-year-old model and actor took China Fashion Week by storm, showing off his youthful physique while wearing pieces from designer Sheguang Hu's Autumn and Winter line for 2015. With grey hair streaming behind him, Wang Deshun appeals to a range of demographics.
Through Wang Deshun, Hu shows that his designs are made for anyone. Although not all boomers and seniors are as physically fit as he is, it's clear that there's a strong emphasis on staying young and active well into the age of retirement. With this in mind, it's only natural that Wang Deshun would embody the desires of older generations while giving them permission to similarly express themselves.
Youthful Senior Models
79-Year-Old Wang Deshun Walks Down Designer Sheguang Hu's Runway
Trend Themes
1. Celebrating Aging - Industries across the world are finding unique ways to celebrate and showcase seniors and their abilities.
2. Fashion for All Ages - Fashion designers are expanding their target audience to include older demographic, emphasizing that their designs are made for everyone, regardless of age.
3. Active Aging - There is an increasing emphasis on staying active and healthy well into retirement, creating opportunities for businesses to provide products and services to support this lifestyle.
Industry Implications
1. Fashion - Designers are expanding their target market to include seniors, creating a new market for age-inclusive fashion.
2. Health and Wellness - With a growing emphasis on active aging, businesses that provide products and services to support a healthy and active lifestyle for seniors are poised for growth.
3. Media and Advertising - There is an opportunity for media and advertising industries to showcase seniors and their abilities in a positive light to combat ageism and embrace aging as a natural part of life.