Walmart's Black Friday plans have officially been announced and they are chock-full of major deals -- some of which are already live on the retail giant's website.
This year, Walmart will be spreading out its Black Friday deals across three major events that will take place throughout November. The first event will run from November 3-5 and will focus on discounts on electronics and toys. The second event will take place between November 10-12 and will feature apparel, hardlines, home goods, and more. Lastly, event number three will offer the "biggest, best savings of the season" across a range of categories, said Walmart.
In addition, Walmart+ members will be given early access to Walmart's Black Friday deals. They will be able to shop four hours before each event's scheduled start time, giving them a leg up on other shoppers.
Event-Based Black Friday Deals
Walmart's Black Friday Plans Have Been Announced Early This Year
Trend Themes
1. Black Friday Spreading - Opportunity for retailers to spread out deals and draw in customers across multiple events.
2. Early Access for Members - Opportunity for subscription-based businesses to provide exclusive early access to deals and perks.
3. Online Shopping Dominance - Opportunity for ecommerce retailers to capitalize on the importance of online shopping during the pandemic and compete with traditional brick-and-mortar stores.
Industry Implications
1. Retail Industry - Opportunity to explore innovative ways to reach customers, such as multi-event deals and early access for members.
2. Subscription-based Industry - Opportunity to leverage subscription-based models to provide exclusive perks and early deals to customers.
3. E-commerce Industry - Opportunity to take advantage of the shift towards online shopping and offer competitive deals to attract customers.