While most people will be calling this upcoming season Summer Sixteen thanks to Drake, the W Magazine Summer of Love issue wants to embrace a more amorous experience that naturally follows the heat and sunshine. Covered by top model Cara Delevingne, the June/July 2016 edition is playful and yet still full of high fashion looks.
The cover itself will capture people's attention immediately. To drive home the point of the W Magazine Summer of Love theme, it features the blonde beauty in a heart-shaped look. Bright red and furry, she stares at the camera in a sultry way as to dampen the playfulness of the look. The editorial was shot by Mario Sorrenti and styled by Edward Enninful.
Heart-Shaped Fashion
Cara Delevingne Strikingly Covers the W Magazine Summer of Love Issue
Trend Themes
1. Heart-shaped Fashion - Disruptive innovation opportunity: Explore new ways to incorporate heart-shaped designs into fashion collections.
2. Summer of Love Theme - Disruptive innovation opportunity: Develop marketing campaigns and product lines that tap into the nostalgic and romantic vibes of the Summer of Love.
3. Playful High Fashion - Disruptive innovation opportunity: Create clothing and accessories that combine a sense of playfulness with high fashion aesthetics.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Integrate heart-shaped elements and explore new design ideas in the fashion industry.
2. Photography - Disruptive innovation opportunity: Experiment with unconventional poses and settings in fashion photography.
3. Advertising - Disruptive innovation opportunity: Develop innovative advertising campaigns inspired by the Summer of Love theme and playful high fashion.