The consumer goods market has literally become overrun over the past several months with different variations of products all centered around the Star Wars franchise, and telecommunications brand Verizon is getting in on the action with the Star Wars Google Cardboard, which is a themed VR headset perfect for fans. Available to anyone who wants one, the Star Wars Google Cardboard VR headsets are slowly being rolled out at retail locations, but consumers can utilize the locator feature on the Verizon Wireless page to find the nearest one to them.
The Star Wars Google Cardboard VR headset comes in four different style options including BB-8, Kylo Ren, R2-D2 and a Stormtrooper, which makes them the perfect piece of marketing in anticipation of the upcoming film.
Promotional Virtual Reality Headsets
The Star Wars Google Cardboard is a VR Headset for Fans
Trend Themes
1. Themed VR Headsets - Opportunity for businesses to create virtual reality headsets with popular franchises to cater to dedicated fans.
2. Consumer Goods Market - Opportunity for businesses to capitalize on the popularity of franchises like Star Wars by creating and marketing related products.
3. Retail Locator Feature - Opportunity for businesses to develop location-based features in their online platforms to help consumers find nearby retail locations.
Industry Implications
1. Virtual Reality - Opportunity for companies in the virtual reality industry to collaborate with popular franchises and create themed VR headsets.
2. Film and Entertainment - Opportunity for film and entertainment industry businesses to partner with popular franchises and develop related products to generate excitement and boost sales.
3. Telecommunications - Opportunity for telecommunications companies to incorporate location-based features into their platforms, enhancing the customer experience and driving foot traffic to retail locations.