Want a vacation? Need a car? Or perhaps you need a vacation and want a car? Either way, Volvo’s new Overseas Delivery Program is awesome. Basically, if you buy a new Volvo--for less than the US MSRP--you get a free two-week vacation in Sweden!
Once you are flown out, you are given your new Volvo and you get to take a road trip throughout a fascinating part of the world, eating Swedish meatballs and visiting IKEAs in their country of origin!
Free Vacation Marketing
Buy a Volvo and Get a Free Swedish Vacation
Trend Themes
1. Overseas Delivery Programs - Creating unique buying experiences with travel incentives.
2. Vertical Integration - Integrating travel and automotive industries to provide customers with a seamless experience.
3. Personalized and Experiential Marketing - Providing customers with personalized experiences to drive customer loyalty and increase sales.
Industry Implications
1. Automotive - Opportunities to create unique buying experiences with travel incentives.
2. Travel and Tourism - Opportunities to partner with automotive companies to offer seamless travel experiences.
3. Retail - Opportunities to provide customers with personalized experiences to increase customer loyalty and sales.