Model Josefien Rodermans has a lot of attitude in the Vogue Taiwan 'Classic Matte' beauty editorial. Some may construe it as slightly snobbish while others will see it as bored exasperation. Whatever the case may be, she has a reason to feel either way considering her edgy looks. From blunt bangs and bobs to dark brows and flawless skin, she can emote whatever she likes to emote because she'll still look good.
The Vogue Taiwan 'Classic Matte' beauty editorial was shot by photographer Yossi Michaeli. Appearing in the January 2013 issue of the magazine, the Dutch beauty was outfitted by stylist Melaney Oldenhof who pulled from Lanvin, Bottega Veneta and 3.1 Phillip Lim. But the true stars are hairstylist Charlie Taylor and makeup artist Deanna Melluso.
Glaring Beauty Editorials
The Vogue Taiwan 'Classic Matte' Photoshoot Stars Josefien Rodermans
Trend Themes
1. Matte Makeup - Opportunity to innovate matte formulas and techniques for cosmetics companies to tap into the rising demand for matte beauty products.
2. Attitude-based Advertising - Opportunity to disrupt traditional beauty advertising by targeting consumers who resonate with the attitude portrayed by models like Josefien Rodermans.
3. Dark, Edgy Beauty - Opportunity to create more products that cater to the growing market of consumers who are drawn to unconventional and non-traditional beauty looks.
Industry Implications
1. Cosmetics - Opportunity for cosmetics companies to capitalize on the growing demand for matte makeup and create innovative products that stand out.
2. Fashion - Opportunity for fashion brands to tap into the trend of attitude-based advertising to connect with consumers through unique and unconventional marketing.
3. Photography - Opportunity for photographers to experiment with new and unconventional concepts like attitude-based beauty editorials to showcase their skills and gain new clients.