It is not often that Mary Kate and Ashley Olsen decide to grace the pages of a magazine, but when they do they always do so in absolute style as the Vogue Korea 'Double Act' editorial shows. Although short and sweet, it is hard not to envy the poise and taste of these talented twins. Of course, it helps that they are wearing the latest designs from their label, The Row.
Shot by photographer Michael Schwartz, the Vogue Korea 'Double Act' editorial is captured in a warm, vintage-like room that complements their dark attire perfectly. Inspired by menswear, the collars, long coats and flats all work together to create the ultimate sophisticated outfits. Interestingly enough, they didn't style themselves, but instead left that job up to Aeri Yun, who did a superb job.
Refined Twin Editorials
The Vogue Korea 'Double Act' Photoshoot Stars Mary-Kate and Ashley Olsen
Trend Themes
1. Celebrities as Fashion Editors - There is a disruptive innovation opportunity for fashion brands to collaborate with celebrities and have them take on the role of fashion editors in editorial shoots, bringing their own style and influence to the table.
2. Vintage-inspired Photoshoots - There is a disruptive innovation opportunity for photographers and fashion brands to create photoshoots that capture a vintage aesthetic, appealing to consumers' nostalgia for the past.
3. Menswear-inspired Fashion - There is a disruptive innovation opportunity for designers to create fashion collections inspired by menswear, offering unique and sophisticated options for women.
Industry Implications
1. Fashion - The fashion industry can leverage the trend of celebrities as fashion editors to create engaging and influential editorial content for their brands.
2. Photography - The photography industry can explore the trend of vintage-inspired photoshoots to offer unique and nostalgic imagery to clients, attracting a niche market.
3. Design - The design industry can embrace the trend of menswear-inspired fashion and create innovative collections that challenge traditional gender norms and offer new options for consumers.