A great example of how a wellness innovation has entered seamlessly into the everyday of consumers is Brondell's Vitamin C Shower Filters. This capsule—officially named VivaSpring—supercharges the shower experience by contributing a number of benefits that can go a long way when practiced everyday.
Brondell's VivaSpring Vitamin C Shower Filters reduce the destructive toll of free chlorine in the water supply that is coming through the shower head. In addition, the filters are optimized and contribute to skin and hair nourishment. Each unit is "infused with an exclusive delicate essence and provides rejuvenating properties that moisturize, leaving your skin and hair with a natural glow."
The Vitamin C Shower Filters are available in Rose Water Essence, Strawberry Essence, Lemon Essence, Lavender Essence, Cherry Blossom Essence, Sweet Acacia Essence, and Unscented.
Vitamin C Shower Filters
Brondell Supercharges the Shower Experience with the Vitamin C Filters
Trend Themes
1. Wellness-inspired Shower Products - Brondell's Vitamin C Shower Filters bring wellness to everyday consumers and demonstrate an opportunity for other hygiene brands to incorporate healthy benefits in their products.
2. Personalized Shower Experience - The variety of scents for Brondell's Vitamin C Shower Filters show an opportunity for companies to develop customized shower filters to better meet consumers' preferences.
3. Chlorine-free Water Products - Brondell's VivaSpring Vitamin C Shower Filters highlights an innovation opportunity for other industries to offer affordable products that rid tap water of harmful chlorine.
Industry Implications
1. Hygiene Industry - Other hygiene companies can create wellness-inspired products, such as shower filters, to enhance consumers' daily routines and improve overall health.
2. Home Improvement Industry - Home improvement companies can offer affordable and easy-to-install chlorine-free water products, such as shower filters, to improve the quality of tap water in households.
3. Beauty Industry - Beauty companies can develop and market customized shower filters with specialized scents and nourishing ingredients to offer a more personalized and luxurious shower experience.