As virtual reality expands as a preferred viewing mode on many tech devices, DayDream is a platform bringing augmented reality to smartphones. The platform is currently only available to Android users, and it will allow consumers to view content on their cellular devices through a viewing experience called 'VR Mode.'
DayDream is a developed extension that turns virtual reality into a mobile platform, rather than a physical accessory. The app turns the smartphone into the VR headset, with the ability to track movement and provide an enhanced viewing experience. The notion of providing augmented reality through a smartphone device makes the experience much more accessible to consumers that are able to simply download DayDream, rather than purchase an accompanying tech accessory.
VR Smartphone Viewing Modes
The Daydream Platform Utilize Augmented Reality on Cellular Devices
Trend Themes
1. Expanded Smartphone VR Viewing - The Daydream platform is bringing augmented reality to smartphones, expanding the VR viewing experience on cellular devices.
2. Mobile VR Conversion - Daydream turns smartphones into VR headsets, offering a mobile platform for immersive viewing.
3. Accessible AR on Smartphones - Daydream makes augmented reality more accessible by providing it through a smartphone app, eliminating the need for additional tech accessories.
Industry Implications
1. Mobile Technology - The expansion of VR viewing on smartphones creates opportunities for advancements in smartphone technology and software development.
2. Entertainment - With the Daydream platform, the entertainment industry has a new avenue to create immersive and interactive content for smartphone users.
3. Retail and E-commerce - Brands can leverage the Daydream platform to create virtual shopping experiences and showcase products in an interactive way on smartphones.