Video Game Controllers Go QWERTY

XBox 360 Keypad

The evolution of video game controllers is probably more meaningful then you think. Afterall, video games raise our youth... or at least train them. Accordingly, it is pretty cool to note that gaming has evolved to a level that requries full text. Specifically, the XBox360 will soon have a QWERTY keypad attachment option for the controller. The keypad will be used in interactive gaming, XBox Live and for surfing the web. Pricing is not yet available.
Trend Themes
1. Controller Keyboards - The trend towards game controllers featuring built-in keyboards opens opportunities for gaming peripheral companies to innovate and develop new accessories.
2. Integrated Gaming Systems - The integration of the keyboard controller into game systems sets up possible innovation opportunities for companies to expand the hybrid gaming and computer market.
3. Multi-functional Gaming Devices - The increasing trend towards multi-functional gaming devices creates opportunities for companies to innovate in the gaming industry by developing devices that bring gaming and other functionalities together.
Industry Implications
1. Gaming Peripherals - As games continue to become more complex, the peripheral market is ripe for innovation and development.
2. Video Game Consoles - Innovative companies have an opportunity to develop video game consoles that combine game playing, web surfing, and other functionalities.
3. Tech Accessories - As technology continues to evolve and integrate into our daily lives, there is significant opportunity for companies that can combine usability with wide applicability.

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