The Mint Velvet Spring Summer 2010 Lookbook is every girl's summer dream. Each shot shows the model lounging about their condo, with nothing to do except try on different warm weather outfits. Sounds like a perfect Sunday afternoon!
These simplistic shots put emphasis on their simply sweet collection, making each individual look stand out in their clean, white background settings.
Check out the white hot lookbook in the gallery above.
Implications - In today's fast-moving society, consumers are seeking ways through which they can experience calmness and relaxation. Businesses that can provide brief escapes from the busy and chaotic lifestyles led by many individuals today will experience large amounts of success.
Lounging Chic Shoots
Chill Out With the Relaxed Mint Velvet Spring Summer 2010 Lookbook
Trend Themes
1. Relaxation Escapes - Businesses that provide brief escapes from the busy and chaotic lifestyles led by many individuals today will experience large amounts of success.
2. Simplistic Fashion - The emphasis on simplicity in the Mint Velvet Spring Summer 2010 Lookbook provides an opportunity for disruptive innovation in the fashion industry.
3. Loungewear Style - The lounging theme in the Mint Velvet Spring Summer 2010 Lookbook presents an opportunity for innovative business in the loungewear and casualwear industry.
Industry Implications
1. Hospitality - The trend towards relaxation and the desire for brief escapes provides an opportunity for innovative business in the hospitality industry.
2. Fashion - The emphasis on simplicity in the Mint Velvet Spring Summer 2010 Lookbook provides an opportunity for disruptive innovation in the fashion industry.
3. Casualwear - The lounging theme in the Mint Velvet Spring Summer 2010 Lookbook presents an opportunity for innovative business in the loungewear and casualwear industry.