Anyone who thinks that really dressing up a product must involve some significant environmentally detrimental practices can be delightedly proven wrong. Look at Valia Skincare packaging: it has been marvelously manicured with minimal impact on the planet.
Designer Chul Lee chose 100% post-consumer fiber for the cardboard that makes the boxes, 100% recyclable amber bottles, and inks that have been made from soy. Even with these extremely earthy decisions, the cartons flaunt a pristine white base with beautifully embossed floral images. Every piece looks delicately manufactured.
The Valia Skincare packaging is all tied together perfectly in the brown card boxes that exude a natural quality. This line of products is proof that designers shouldn't feel restricted to work with eco-friendly materials and methods.
Elegant Eco-Friendly Branding
Valia Skincare Packaging is Gorgeous and Good to the Planet
Trend Themes
1. Eco-friendly Packaging - Opportunities exist for innovative packaging solutions that prioritize sustainability and minimal environmental impact.
2. Post-consumer Fiber - Exploring the use of 100% post-consumer fiber in packaging materials can contribute to a more circular economy.
3. Soy-based Inks - There is room for the development and adoption of soy-based inks, which offer an eco-friendly alternative to traditional inks.
Industry Implications
1. Skincare - The skincare industry can embrace eco-friendly packaging and materials to enhance their brand's sustainability and appeal to environmentally-conscious consumers.
2. Design - Designers can explore innovative techniques and materials to create visually appealing packaging that is also eco-friendly and sustainable.
3. Printing - The printing industry can adopt soy-based inks as a disruptive innovation to reduce environmental impact and meet the growing demand for sustainable printing solutions.