The Urban Outfitters Hit The Road contest asks you to submit the best moment from your summer vacation.
Sometimes things feel like they haven't happened yet because no one's taken a photo, and this contest from the hip fashion retailer gives a friendly reminder that one simple click can provide you with memories to last a lifetime. The submissions in the contest range from a city in China all the way to California.
Even if you didn't go anywhere that you thought was memorable this summer, the snaps from the Urban Outfitters Hit The Road contest will make you see that every moment can be beautiful.
Implications - Consumers are no longer just looking for imagery that is attractive. Designs that feature an aspect of familiarity appeal to shoppers who want to be able to relate to their purchases. Companies attempting to increase their popularity on the market could develop more items with this element in mind.
Hipster Vacation Snaps
The Urban Outfitters Hit The Road Contest Presents Lovely Travel Photos
Trend Themes
1. Attractive Imagery - Companies can capitalize on the trend of consumers seeking imagery that is not only attractive, but also relatable by developing products that feature familiar aspects.
2. Memorable Moments - Businesses can tap into the desire for memorable experiences by offering products or services that help customers create and capture beautiful moments.
3. Travel Inspiration - There is an opportunity for businesses to provide travel inspiration through contests, campaigns, or curated content that showcases beautiful destinations.
Industry Implications
1. Fashion - The fashion industry can incorporate attractive imagery and relatable elements into their designs to connect with consumers on a deeper level.
2. Tourism - The tourism industry can leverage the desire for memorable experiences by offering unique travel packages or experiences that allow customers to create lasting memories.
3. Social Media - Social media platforms or travel-related websites can provide travel inspiration and facilitate the sharing of beautiful vacation photos through contests or curated content.