Unwrapit is a sustainable corporate gifting company. The Canadian tech startup aims to reduce the environmental impact of the corporate gift industry, which is projected to become a $306 Billion industry by 2024. Many gifts of this kind are destined for a landfill.
Unwrapit is an online gifting platform that helps companies maintain meaningful connections with employees. It created a paradigm for corporate gifting experiences by offering relationship-building opportunities in the form of unique gift cards, subscriptions, and more. The brand provides 100 experiential, digital, and charitable offerings. Employees receive their gifts virtually via a gift portal. Some contributing suppliers include Airbnb and One Tree planted. The platform also allows customers to donate to over 1.8M charities across North America.
Sustainable Corporate Gifting Solutions
Unwrapit is a Canadian Online Gifting Platform
Trend Themes
1. Sustainable Corporate Gifting - There is an opportunity for companies to adopt sustainable practices in their corporate gift-giving, through the use of eco-friendly materials and digital experiences.
2. Online Gifting Platforms - The rise of online gifting platforms presents an opportunity for startups to offer a new way to give gifts and connect with employees and customers.
3. Charitable Gift-giving - There is a growing trend towards charitable giving, providing companies with an opportunity to align their brand with important causes and create positive social impact.
Industry Implications
1. Corporate Gifting - The corporate gifting industry could benefit from more sustainable and meaningful gift-giving practices, as well as innovative platforms and technologies to enhance the gifting experience.
2. E-commerce - Online gifting platforms present an opportunity for the e-commerce industry to offer a new kind of product and service, with the added benefit of sustainable and charitable options.
3. Charitable Organizations - Charities and non-profits can benefit from partnerships with companies offering charitable gifting options, as they can receive donations and exposure to new audiences.