With the back to school season upon us, Princess Poly teamed up with UCLA to bring a '90s-inspired athleisure collection that will keep you cozy yet stylish. The eight-piece collection includes a curated variety of retro-inspired UCLA tees and sweatshirts that offers a fashion-forward, youthful aesthetic.
"We're so honored to be collaborating with UCLA on this exclusive range and know our customers will love the vintage-inspired graphics," Leigh Chesterman, Princess Polly's Buying Manager, said in an official statement. "The collection falls perfectly into the Loungewear and Sports-inspired athleisure trend that is true to both UCLA and Princess Polly's DNA. We can't wait to see UCLA x Princess Polly being worn globally by our amazing customers."
The entire UCLA x Princess Polly collection is available to shop online with prices ranging from $39 to $75 USD.
Elevated College-Inspired Apparel
The UCLA x Princess Polly Collection is Perfect for Fall
Trend Themes
1. Retro-inspired Athleisure - Disruptive innovation opportunity: Develop affordable and sustainable athleisure options with a nostalgic '90s aesthetic.
2. Loungewear - Disruptive innovation opportunity: Create loungewear pieces that combine comfort and style for a fashion-forward and cozy experience.
3. Sports-inspired Fashion - Disruptive innovation opportunity: Integrate technology and performance-enhancing features into sports-inspired clothing to cater to the growing demand for functional and fashionable activewear.
Industry Implications
1. Fashion Retail - Disruptive innovation opportunity: Leverage e-commerce and personalized shopping experiences to reach global customers and create exclusive collaborations with popular brands.
2. Apparel Manufacturing - Disruptive innovation opportunity: Incorporate sustainable materials and manufacturing practices into the production of athleisure and loungewear to meet the growing demand for eco-friendly fashion.
3. Graphic Design and Printing - Disruptive innovation opportunity: Develop innovative techniques and technologies for creating vintage-inspired graphics on clothing to capture the nostalgia trend.