The Patrick Cox men's collection for GEOX S/S 13 is a unique take on two-toned soles. Most color-blocked shoes have soles that are all one tone in unison; two-toned soles are often split in color down the middle of the sole horizontally, but never patchy like Cox's designs. Contrasting colors like vibrant orange and white, the unusual shoe design accents the mid section of the shoes' sole.
The Newton sneakers have a thicker sole, which is segmented into two colors. While the orange soles are accented by distinguishable white midsoles, the cream-colored sole is embellished with camo print down the middle.
Through this collaboration with British shoe designer Patrick Cox, Geox further enhances its promise of meshing form with high-quality function. All GEOX shoes promise sweat-free technology.
Midsole-Accenting Men's Shoes
Two-Toned Soles Highlight Different Parts of the Sneaker's Bottom
Trend Themes
1. Two-toned Soles - Disruptive innovation opportunity: Create customizable two-toned soles for sneakers, allowing consumers to express their unique style.
2. Midsole Accenting - Disruptive innovation opportunity: Develop techniques to accentuate and draw attention to the midsection of shoe soles, creating a distinctive design element.
3. Sweat-free Technology - Disruptive innovation opportunity: Explore new materials and technologies to create sweat-free and breathable shoe soles, enhancing comfort and reducing odor.
Industry Implications
1. Footwear - Disruptive innovation opportunity: Rethink traditional shoe designs and materials to create unique and eye-catching footwear.
2. Fashion - Disruptive innovation opportunity: Combine bold color choices and unconventional design elements to push the boundaries of fashion.
3. Technology - Disruptive innovation opportunity: Integrate advanced materials and technologies into footwear manufacturing processes to enhance performance and comfort.