The recently released Two Inch Cuffs Spring/Summer 2012 lookbook spotlights the store's unbeatable ability to curate the season's sharpest looks and styles for men.
The photographs for this Two Inch Cuffs catalog were shot seaside in San Francisco as a reflection of its continuous inspiration from the Californian coastline. The model in the lookbook is featured exploring the beautiful landscape of the West, taking in the memorable views of the Pacific ocean from a cliff and strolling along the beach.
Brands featured in the Two Inch Cuffs Spring/Summer 2012 lookbook include Archival Clothing, Fischer, Truman Collection and Ruell & Ray among others. For the comfort and style-seeking man, this catalog offers a wide range of warm weather staples.
Simple Seaside Catalogs
The Two Inch Cuffs SS12 Lookbook Boasts Elegant, Explorer-Ready Looks
Trend Themes
1. Seaside Lookbooks - Opportunity for fashion brands to showcase their styles in a striking visual context by shooting lookbooks at coastal locations
2. Curated Men's Fashion - Trend of curating fashionable clothing items for men, reflecting their individual style through versatile items
3. Explorer-style Men's Clothing - Rising demand for explorer-style men’s clothing that combines fashion with functionality and encourages an active lifestyle
Industry Implications
1. Fashion Industry - The fashion industry can leverage seaside lookbooks to showcase their clothes in an elegant and visually appealing way
2. Tourism Industry - The tourism industry stands to gain by attracting travelers to explore coastal cities that can serve as picturesque backdrops for seaside lookbooks and campaigns
3. Adventure Clothing Industry - The adventure clothing industry can capitalize on the trend by producing explorer-style clothing items for men, combining fashion with functionality