As the tech age digitizes human interaction to foster an easier and more efficient way for strangers to connect, travel mobile applications are becoming an increasingly popular choice for those who embark on adventures alone. Yarn is a token of this movement.
Created by "four digital nomads" from Prague, Czech Republic, the travel mobile application is easy to use and alleviates the stress that is caused by meeting new people in new places. Users sign up for Yarn through a Facebook account and are integrated into a "weave" — a selected randomized group of people in the city. The travel mobile application socializes users based on their mood and interest. Yarn references the top recommendations for restaurants, cafes or social activities and makes suggestions for users to meet.
Sociable Travel Mobile Applications
Yarn is an App, Connecting People to Enhance Their Experience
Trend Themes
1. Digitized Human Interaction - Opportunity for developing mobile apps that facilitate connections between strangers in various contexts.
2. Solo Travel Enhancement - Potential for travel apps that cater to individuals who embark on adventures alone, providing services and recommendations to ease the stress of solo travel.
3. Mood-based Socialization - Emerging trend of mobile applications that match and connect users based on their current mood and interests, enabling tailored social experiences.
Industry Implications
1. Hospitality - Innovative opportunities for the hospitality industry to leverage travel apps as a platform for connecting guests with local experiences and like-minded travelers.
2. Social Networking - Disruptive potential for the social networking industry to expand beyond virtual connections by facilitating real-life interactions and enhancing offline social experiences.
3. Tech Startups - Promising space for tech startups to develop and launch new travel mobile applications, filling the demand for personalized, socialized travel experiences.