The Juniper Ridge Trail Crew Soap brings a bit of the outdoors into one's daily cleansing routine. The woodsy products are modeled after the Sierra Granite trail and pine needles at the Cascade Glacier, making the bottles the perfect gifts for those who love the scent and feel of the wilderness.
Given the natural motifs at play in the Trail Crew Soap line, it follows that Juniper Ridge incorporated moss, bark, mushrooms and plants into the collection, distilling each of these backcountry elements into striking fragrances.
The Trail Crew Soaps are all purpose and as such, can be used on the hands, body and face. At the moment, the bronze-colored cleansers are available in three different scents, all capturing the great outdoors.
Camp-Themed Cleansers
The Juniper Ridge Trail Crew Soap Features Woodsy Elements
Trend Themes
1. Natural-inspired Cleansers - Opportunity for disruptive innovation to create more sustainable and eco-friendly cleansing products using natural elements.
2. Outdoor-inspired Fragrances - Opportunity to develop unique scents that capture the essence of the wilderness for use in various products beyond cleansing.
3. All-purpose Personal Care - Opportunity to create versatile personal care products that can be used for multiple purposes, providing convenience and simplicity for consumers.
Industry Implications
1. Personal Care - Opportunity to introduce nature-inspired products and capitalize on the growing demand for sustainable and eco-friendly personal care items.
2. Fragrance - Opportunity to expand the fragrance industry by exploring unique outdoor-inspired scents that appeal to nature enthusiasts.
3. Gift and Novelty - Opportunity to target the gift and novelty industry by offering products that provide a sensory experience and connection to nature.