The Ton Heukels H&M x Marni editorial shines a spotlight on the latest fashion-forward collaboration between the famed Italian label and stylishly affordable shop. Putting emphasis on a bohemian color palette and vintage hairstyle revivals, this striking portrait series is a contemporary take on androgynous wardrobe styling.
Outfitted by stylist Riccardo Slavik, Ton sports a slew of collection staples that include statements tees, easy-to-wear shorts styles as well as a multitude of eye-catching statement accessories. From oversized beaded necklaces to 70s-inspired locks, this color enriched editorial dares to stand apart from the crowd.
Mixing prints, colors and a variety of shapes, the Ton Heukels H&M x Marni shoot sets sail for spring. Captured by the artful lens of fashion photographer Lorenzo Marcucci, this stunning shoot is fun and fitting for warm weather.
70s-Inspired Accessory Editorials
The Ton Heukels H&M x Marni Shoot is Retro-Infused
Trend Themes
1. Bohemian Color Palette - Opportunity for retailers to embrace a bohemian color palette in their fashion collections, catering to consumers seeking vintage-inspired styles.
2. Vintage Hairstyle Revivals - Salons and haircare brands can capitalize on the trend of vintage hairstyle revivals by offering retro-inspired hairstyling services and products.
3. Statement Accessories - Designers and accessories brands have the chance to create bold and eye-catching statement accessories that can elevate any outfit.
Industry Implications
1. Fashion Retail - The fashion retail industry can benefit from embracing a bohemian color palette and offering vintage-inspired styles to cater to the growing demand for retro-infused fashion.
2. Salons and Haircare - Salons and haircare brands have an opportunity to tap into the trend of vintage hairstyle revivals by offering retro-inspired hairstyling services and products.
3. Accessories Design - The accessories design industry can seize the demand for statement accessories by creating bold and eye-catching pieces that can become fashion must-haves.