Japanese designer Tokujin Yoshioka has created a visionary new window display which features a woman blowing a piece of fabric via a video screen.
Definitely worthy of a stop if you are walking by, this is just another example of how advertisers are brilliantly integrating human emotion with technological advancements.
Check out more on the Tokujin Yoshioka Installation at Maison Hermes in Japan by clicking on the links below.
Implications - One of the best ways a company can draw attention for its brand is by featuring avant-garde displays in their storefronts. By presenting the public with an aesthetic that celebrates the radical and different, the company shows a willingness to think outside of the box, and that it values creativity.
Exhaling Window Displays
The Tokujin Yoshioka Installation is Visually Stunning
Trend Themes
1. Avant-garde Storefront Displays - Creating attention-grabbing and innovative storefront displays can help companies differentiate themselves and showcase creativity.
2. Integration of Human Emotion and Technology - By seamlessly combining human emotion with technological advancements in advertising, companies can create captivating experiences for their audience.
3. Radical Aesthetics in Advertising - Using radical aesthetics in advertising can demonstrate a company's willingness to think outside the box and value creativity.
Industry Implications
1. Retail - The retail industry can benefit from avant-garde storefront displays to attract customers and stand out in a competitive market.
2. Advertising - The advertising industry can leverage the integration of human emotion and technology to create impactful and memorable campaigns.
3. Creative Design - Creative design industries can explore radical aesthetics in advertising as a way to push boundaries and inspire new trends.