Launched in 2009, Titika active wear stuns with their collection for the Fall/Winter 2014 season. The Canadian label specializes in luxury active wear pieces that are made with style, comfort and performance in mind.
In addition to aesthetics and quality, the label relies on environmentally responsible practices when creating their versatile and multi-functional pieces. With their latest catalog, Titika Active Wear pairs paneled legging looks with athletic bomber jackets, jewel-accented sweatshirts and practical bag accessories that can be worn in or outside of the gym.
Titika's unique range is comfortable enough to work out in and chic enough for shopping trips and brunch dates that call for a cool and causal ensemble. With their latest range, the Canadian label seamlessly blends style with comfort and creates covetable pieces for the active fashionista.
Fashion-Forward Performance Wear
The Latest Titika Active Wear Catalog Adds Glamour to Gym Attire
Trend Themes
1. Luxury Active Wear - The trend of incorporating luxury and high-fashion elements into activewear offers disruptive innovation opportunities in the fitness and fashion industries.
2. Environmentally Responsible Practices - The trend of using sustainable and eco-friendly materials and production methods in the fashion industry presents disruptive innovation opportunities for companies looking to meet the growing demand for environmentally conscious products.
3. Multi-functional Pieces - The trend of creating versatile and multi-functional activewear pieces that can be worn in various settings opens up disruptive innovation opportunities in the fashion industry, allowing brands to cater to the needs of modern consumers who seek style and functionality in their clothing.
Industry Implications
1. Fitness - The fitness industry can leverage the trend of luxury and high-fashion active wear to attract and cater to fashion-conscious consumers looking for stylish and performance-enhancing workout attire.
2. Fashion - The fashion industry can tap into the trend of multi-functional activewear pieces to offer innovative clothing options that seamlessly transition from gym to everyday wear, meeting the demand for versatile and stylish outfits.
3. Sustainable Fashion - The sustainable fashion industry can capitalize on the trend of environmentally responsible practices in active wear production, creating eco-friendly clothing options that appeal to consumers who prioritize sustainability in their fashion choices.