The Thom Browne SS11 editorial in the Japanese fashion publication Popeye showcases a line that is playfully fashionable. With bright colors and prints bursting with energy, the collection is a fresh twist on the traditional suits.
Certain looks that can be seen throughout the Thom Browne SS11 Editorial include striped and checkered suit sets. With matching shorts that can be switched in instead of pants, these outfits are ready for the summer months.
Implications - Many companies are bound by the misconception that only the female population is preoccupied with personal style and fashion. Businesses that offer stylish and aesthetically pleasing products for all genders will find themselves in advantageous position.
Playful Printed Menswear
Thom Browne SS11 Editorial Shows Off Vibrant Suits With Plaid & Stripes
Trend Themes
1. Gender-inclusive Fashion - Opportunity for businesses to offer stylish and aesthetically pleasing products for all genders.
2. Vibrant Prints - Chance for disruptive innovation in the use of bold and energetic prints in men's fashion.
3. Summer Suit Sets - Opportunity to create versatile suit sets that can be transformed for warmer weather.
Industry Implications
1. Fashion - Companies in the fashion industry can tap into the trend of gender-inclusive fashion and vibrant prints.
2. Textile - Textile manufacturers can explore new techniques and materials to create unique and eye-catching prints.
3. Retail - Retailers can offer innovative summer suit sets that cater to customers' desire for versatility and comfort.