Though sailing has been around for centuries, what makes The Sea Quad awesome is that it can travel on land as well as in the water.
This catamaran uses a kite for the propellers, and the pilot steers The Sea Quad by taking it into the wind.
The Sea Quad seats up to two people and is available for $14,000.
Implications - Consumers in today's marketplace are increasingly hungry for purchases that can offer them an unparalleled level of versatility. With that in mind, inventions like these land-sailing catamarans are effective because they combine a novelty factor with enhanced functionality that is sure to attract any consumer. Ultimately, today's over-digitized consumer appreciates extra features that provide genuine uniqueness.
Land Sailing
The Sea Quad Catamaran Travels on Ground and Water
Trend Themes
1. Land-sailing Catamarans - Innovative watercrafts that can also travel on land.
2. Kite Propulsion - The use of kites as propellers for vehicles on land and sea.
3. Versatile Purchases - Consumer demand for products with enhanced functionality and novelty factor.
Industry Implications
1. Recreational Vehicles - Land-sailing catamarans represent an innovative addition to the recreational vehicles market.
2. Water Sports - Kite-propelled watercrafts offer disruptive innovation opportunities within the water sports industry.
3. Outdoor Retail - The trend towards versatile purchases creates opportunities for outdoor retail companies to offer products that meet this demand.