As many of those who deal with dark undereye circles know, finding a solution to diminishing their appearance can be incredibly difficult, however Tatcha's 'The Pearl' is able to brighten the area while nourishing the sensitive skin throughout the day.
The luxurious product is made with Akoya pearl extract, which is said to "support the natural collagen production in the skin, and help with the glycation in the skin, which is what causes the browning and yellowing of the skin over time." Also included is Uji green tea, silk powder, and botanical extracts. These ingredients work to energize, smooth, and protect the skin from environmental stessors.
As The Pearl is tinted, it also works as a light concealer, however the brand has stated that the product isn't exactly meant to replace makeup, but many may choose to use it in this way.
Concealing Undereye Treatments
Tatcha's 'The Pearl' Heals Sensitive Skin While Covering Circles
Trend Themes
1. Concealing Undereye Treatments - Disruptive innovation opportunity: Develop personalized undereye treatments that combine both concealing and nourishing properties for sensitive skin.
2. Akoya Pearl Extract - Disruptive innovation opportunity: Explore the use of Akoya pearl extract in skincare products to enhance natural collagen production and combat the browning and yellowing of skin over time.
3. Botanical Extracts in Skincare - Disruptive innovation opportunity: Investigate the efficacy of different botanical extracts in skincare to energize, smooth, and protect the skin from environmental stressors.
Industry Implications
1. Cosmetics - Disruptive innovation opportunity: Develop innovative cosmetics that combine skincare benefits with light concealing properties for an all-in-one product.
2. Skincare - Disruptive innovation opportunity: Create skincare products with botanical extracts that target specific skin concerns and provide tangible benefits such as energizing, smoothing, and environmental protection.
3. Personal Care - Disruptive innovation opportunity: Develop personalized undereye treatments that cater to individuals with sensitive skin and offer both cosmetic concealing and nourishing properties.